Ignite and Empower Your Team with Verbal Feedback

December 18, 2023
  • Verbal feedback empowers and encourages employees, creating an atmosphere where they feel valued.
  • Praise achievements to show appreciation and highlight the effort and outcome of a job well done. Be specific in your words.
  • Appreciate the individual beyond their performance. Focus on their traits, talents, and leadership qualities.
  • Use words to speak to someone’s future; job security is a powerful motivator
  • Take inspiration from the examples here and customize to fit your observations and your employees
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639 / 2.5 min read 

 

Verbal feedback is a great way for bosses and team leaders to demonstrate their appreciation and encourage their employees. When used correctly, this kind of feedback not only boosts morale but also creates an atmosphere where employees feel valued, respected, and encouraged. If using words to affirm your employees does not come naturally to you, you are not alone. The good news is that giving verbal feedback is a skill you can develop over time that will benefit you as a leader and everyone around you. Read on to learn more about when to give positive feedback and what to say to open hearts and minds.

 

Praise Achievements


Everyone appreciates recognition for a job well done, and your employees are no different. If someone has done an outstanding job on a project, acknowledge their effort and outcome. Praise is especially meaningful when workers have encountered unforeseen obstacles, difficult clients, or delays. When it comes to what to say, be specific. Inc. contributor and founder of Leadership from the Core, Marcel Schwantes provides these inspirational examples:


"I understand that analyzing the vast amount of data for our presentation was a difficult and time-consuming task. You did a remarkable job interpreting the results in a way everyone could comprehend."


"I cannot express how much your extra mentoring efforts for the new employees have impacted the entire team. They were able to hit the ground running quickly due to your help during their crucial first three months with the company. The whole team has exceeded its productivity as a result."

 

Commend the Person, not Just the Performance 

Recognition is essential and can be given in a variety of ways. Bonuses, raises, and promotions are all ways to recognize someone’s exceptional performance, but surprisingly they can leave some employees feeling less satisfied with their jobs. According to research conducted by the London School of Economics, financial rewards can actually have a negative impact when it comes to motivating employees. An analysis of 51 experiments showed that monetary compensation may reduce an individual's drive to accomplish a task, as well as diminish their enjoyment of doing so.


An exciting aspect of positive feedback is that it motivates individuals differently.


According to Harvard Business Review, recognition should go beyond performance and extend into appreciation, which acknowledges a person not just for what they have done but for who they are. When giving verbal appreciation, focus on comments that encompass an employee’s special traits and talents, such as dedication, collaboration, and leadership. Schwantes provides these examples when it comes to providing praise based on leadership qualities:


"Your positive and optimistic attitude on Monday mornings has significantly impacted the team. They eagerly anticipate Mondays and feed off your positive energy throughout the week. This has spread to other teams as well."


"How you handled last week's crisis with your calm, composed, and self-assured demeanor was a game changer. Instead of people panicking and blaming each other, your attitude helped the team focus on finding solutions for the client and fixing the process to prevent similar issues in the future. You were instrumental in saving the company from losing one of its best clients."


Schwantes also recommends that leaders use their words of encouragement to help workers feel secure. Job security is always a top concern for employees. When leaders affirm an individual’s place and future in the company, they offer more than compliments but peace of mind.

 

The Takeaway: Notice & Take Action 

Giving praise that encompasses performance, personality, and someone’s place in the company are all great ways to practice words of affirmation. Take inspiration from Schwantes and customize his ideas to fit your observations and employees. And remember: a thoughtful email or note from a boss will go a long way in making someone feel seen, recognized, and appreciated.

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The Leavenworth-Lansing Area Chamber of Commerce is a private non-profit organization that aims to support the growth and development of local businesses and our regional economy. We strive to create content that not only educates but also fosters a sense of connection and collaboration among our readers. Join us as we explore topics such as economic development, networking opportunities, upcoming events, and success stories from our vibrant community. Our resources provide insights, advice, and news that are relevant to business owners, entrepreneurs, and community members alike. The Chamber has been granted license to publish this content provided by Chamber Today, a service of ChamberThink Strategies LLC.

Regional Sourcing Turns Local Partnerships into Lasting Advantages

August 12, 2025
Local sourcing brings speed, quality, and deeper connections. Being nearby means more control and faster problem-solving. Investing locally builds community goodwill and brand trust. Start small today—test one item with a local partner. 579 words ~ 3 min. read Sometimes the best way to grow your business isn’t about going bigger—it’s about going closer. More companies are finding that partnerships with local suppliers aren’t just about where products come from—they shape how quickly a business can move, how closely it can control quality, and how much value it can create for customers and community. Speed You Can See When your suppliers are nearby, orders arrive while the ink on your sales order is still drying. Questions get answered before lunch. Product tweaks happen in days, not months. That kind of responsiveness means you can serve customers better and seize opportunities while they’re still fresh. A Front-Row Seat to Quality Working locally lets you see the process up close. You can step onto the production floor, smell the freshly cut materials, and shake hands with the people bringing your products to life. This connection makes it easier to uphold high standards, solve issues before they snowball, and create offerings you’re proud to stand behind. Partnerships That Feel Personal Local sourcing often turns into more than a transaction—it becomes a relationship. When your vendor is a short drive away, you’re not just an invoice; you’re a partner. That trust leads to creative solutions, extra care during busy seasons, and a shared investment in each other’s success. An Investment in Your Community Dollars spent locally ripple outward—supporting jobs, other small businesses, and local services. Customers notice when you make that choice, and it often strengthens loyalty. People like to buy from businesses that invest where they live, and they remember it. A Story Worth Sharing More customers want to know where their purchases come from. Being able to say, “We work with suppliers right here in our region,” isn’t just a point of pride—it’s a story people tell each other, and it builds trust faster than any marketing campaign. Your First Step Making the shift doesn’t have to mean rewriting your whole supply chain. This week, pull up your purchase list and choose one product or service to source locally. Make a call, ask a few questions, and see how quickly a handshake can turn into a partnership. Once you’ve tested the waters, you can decide where else local sourcing fits. The Bottom Line Local sourcing is about more than cutting costs—it’s about speed, quality, trust, and connection. It helps you deliver faster, control outcomes better, and strengthen your brand’s story. Global trade can move mountains, but local sourcing moves at the speed of trust—and that’s the kind of supply chain that lasts.  Read More: 5 Advantages to Localizing Your Supply Chain Local Business Partnerships Strengthen Communities and Drive Growth --- The Leavenworth-Lansing Area Chamber of Commerce is a private non-profit organization that aims to support the growth and development of local businesses and our regional economy. We strive to create content that not only educates but also fosters a sense of connection and collaboration among our readers. Join us as we explore topics such as economic development, networking opportunities, upcoming events, and success stories from our vibrant community. Our resources provide insights, advice, and news that are relevant to business owners, entrepreneurs, and community members alike. The Chamber has been granted license to publish this content provided by Chamber Today, a service of ChamberThink Strategies LLC.

Hiring in a Tight Market: Your Local Playbook for Finding and Keeping Great People

August 11, 2025
Why it matters: In a tight hiring market, top candidates disappear fast... sometimes within days. Small businesses can win by acting quickly and tapping into local networks. The advantage: Local employers can decide faster, offer flexibility, and connect with candidates on a personal level. How to do it: Post jobs where your community gathers, partner with schools, and reward employee referrals. Don’t stop at hiring: Recognize contributions, offer skill growth, and create a workplace people want to stay in. The bottom line: Speed + relationships = a strong, loyal team in any labor market. When the job market tightens, the best candidates disappear fast, sometimes in days, or hours. You might see a great résumé come in on Monday and find out by Wednesday they’ve already accepted another offer. In a market like that, slow hiring isn’t just risky — it’s a dealbreaker. The advantage for small, owner-operated businesses? You can move quicker, decide faster, and connect with people in a way big companies often can’t. You’re not just offering a job; you’re offering a place where someone can belong. The Current Local Hiring Landscape Right now, almost every “Help Wanted” sign in town is competing for the same small group of job seekers. Large employers might have fancier recruitment ads, but they also have layers of approval and corporate processes that slow things down. Local businesses can spot a great fit and make an offer in days instead of weeks. That speed, paired with a personal, community-focused culture, can tip the scales in your favor. Where to Source Candidates Locally The best hires aren’t always scrolling national job boards. They might be the student you meet at a Chamber mixer, the barista who remembers your order, or the neighbor whose cousin is looking for work. Go where people already gather: coffee shop bulletin boards, community Facebook groups, Chamber events. Build real relationships with local schools and training programs so you’re top of mind when they have graduates ready to work. And don’t forget your team’s networks: a good employee referral can bring you someone who already shares your values. Retention Tips That Work for Small Teams Hiring fast is important, but keeping people takes steady attention. Flexibility is one of the biggest advantages you can offer — whether that’s letting a parent leave early for a school event or working around a student’s class schedule. Small, thoughtful gestures like public thank-yous, a shared lunch, or a local gift card can make people feel seen and appreciated. And when you cross-train employees, you’re not just filling skill gaps — you’re showing them they have a future with you. A Local Case Study Consider a local retailer who hired a high school senior for weekend shifts. She could have been just another seasonal hire, but the owner saw potential and trained her in inventory, merchandising, and customer service. Within a year, she was running weekend operations and turning down offers from bigger stores. All because the owner acted quickly and invested early. Quick-Start Checklist for This Month Post your job in at least three local spots. Reach out to a school or training program. Refresh and promote your referral bonus. Plan one new way to recognize your team. Tell people you’re hiring at your next Chamber event. The Bottom Line When talent is scarce, every day matters. Small businesses that know where to look, move quickly, and create a place people want to stay will come out ahead. It’s not just about filling jobs — it’s about building a team that grows with you and strengthens the community along the way. Read More: 5 Professional Development Practices That Will Elevate Your Team's Success From Conflict to Collaboration: Turning Workplace Disputes into Growth Opportunities The Power of 'Entry Interviews' and 'Stay Interviews': Tips from Adam Grant Recognition is Free- But it Might be the Most Valuable Investment You make Rock Stars vs. Superstars: Who's Fueling Your Team's Future? --- The Leavenworth-Lansing Area Chamber of Commerce is a private non-profit organization that aims to support the growth and development of local businesses and our regional economy. We strive to create content that not only educates but also fosters a sense of connection and collaboration among our readers. Join us as we explore topics such as economic development, networking opportunities, upcoming events, and success stories from our vibrant community. Our resources provide insights, advice, and news that are relevant to business owners, entrepreneurs, and community members alike. The Chamber has been granted license to publish this content provided by Chamber Today, a service of ChamberThink Strategies LLC.

5 Simple Numbers Every Small Business Should Track

August 11, 2025
If the thought of “tracking KPIs” makes your eyes glaze over, you’re not alone. For many small business owners, Key Performance Indicators (KPIs) sound like something reserved for corporations with big budgets, bigger teams, and even bigger Excel spreadsheets. Who wants the hassle? But here’s the truth: KPIs are just numbers that tell a story and if you’re not paying attention to them, you’re running your business with the lights off. The good news? You don’t need 47 dashboards or a data analyst to track the KPIs that matter. You just need to choose a few that tell you whether you’re growing, stalling, or unknowingly throwing money out the window. Consider this article a crash course on basic KPIs. KPIs You Should Be Tracking If you’re like most businesses that are just beginning their financial tracking and analysis you’re concentrating on two things—what did I make and how much did I spend? That’s a great start but it’s a lot more nuanced than that. If you’re ready to play in the big leagues but aren’t ready to hire your own analyst, here are 5 simple KPIs you should track (and you don’t need a business degree to do so): 1. Customer Acquisition Cost (CAC) What it is: How much it costs you to get a new customer. Why it matters: If you’re spending $100 to get a $50 sale, that’s not marketing—it’s expensive gambling. How to track it: Divide your total marketing + sales costs by the number of new customers gained in that period. Example: $1,000 spent / 10 new customers = $100 CAC Pro tip: Keep an eye on every month. If it’s creeping up, your ads, outreach, or messaging may need a tweak. 2. Customer Lifetime Value (CLV) What it is: The total revenue a single customer brings to your business over the course of your relationship with them. Why it matters: It’s not the first sale that makes you profitable—it’s the second, third, and fifteenth. How to track it: Average purchase value x number of purchases x average customer lifespan. When CLV > CAC = happy business owner. 3. Lead-to-Customer Conversion Rate What it is: The percentage of leads that turn into actual customers. Why it matters: Getting leads is great. Very exciting when someone shows interest in you but converting them is where the money happens. How to track it: (Number of new customers ÷ number of leads) x 100 Example: 10 customers ÷ 100 leads = 10% conversion rate Pro tip: If this number is low, your follow-up process or sales messaging might need work. 4. Revenue per Employee (or per Hour) What it is: A productivity metric that shows how efficient you or your team really are. It’s not about being busy, it’s about what you’re/they’re adding to the bottom line. Why it matters: Working hard is great but seeing results from that work is critical to your business’ success. For instance, imagine one employee having a laundry list of work accomplished over 40 hours but no sales to show for it or an employee working three hours and making the week’s sales number. Which employee is more valuable? How to track it: Total revenue ÷ number of employees (or hours worked, if you’re a solo act). This outcome calculates it in a general sense. If you want to figure out which employee is bringing in more revenue, you will have to create a system to assign sales to individual employees. Some PoS systems allow for codes, for instance, while most CRMs allow you to assign clients to salespeople. This calculation helps you see if you’re scaling well or just staying busy. 5. Churn Rate (a.k.a. Goodbye Rate) What it is: The percentage of customers who stop buying from you over a given period. Why it matters: A leaky bucket never fills, no matter how much water you pour in. How to track it: (Customers lost ÷ total customers at the start of the period) x 100 If this number is high, focus on customer experience, retention, and loyalty programs . Tracking Tips You don’t need to check these KPIs every day. Just set aside one hour a month to review them. Use a simple spreadsheet or dashboard, and ask: What’s improving? What’s declining? What actions should I take based on this? If you’re not sure what the trends mean, try plugging them into the AI of your choosing and ask it to run a basic analysis of the numbers and offer suggestions. KPIs aren’t just vanity metrics—they’re your early warning system, your gut check, and your business GPS. Track them consistently, and you’ll be more attuned to your businesses and where it’s headed. Further Reading: 6 Questions Every Smart Small Business Owner Asks Community-Led Growth: The Secret Sauce Smart Businesses Are Using to Scale Hospitality is the Hidden Edge: Why Emotional Connection Drives Customer Loyalty Think Bigger: How Systems Thinking Gives Small Business Owners a Smarter Edge -------------- Christina Metcalf is a writer and women’s speaker who believes in the power of story. She works with small businesses, chambers of commerce, and business professionals who want to make an impression and grow a loyal customer/member base. She is the author of The Glinda Principle , rediscovering the magic within. _______________________________________ Facebook: @tellyourstorygetemtalking Instagram: @christinametcalfauthor LinkedIn: @christinagsmith