Posts by Lauren
Red Flag Series: Student Job Scams
Red Flag Series: Student Job Scams Red Flag Series: Student Job Scams As we near the close of the Academic Year, a lot of students are looking for work. Whether for the summer or their first post-graduation job, students are applying and recruiters are recruiting. While you’re in the crush of it all, it’s easy…
Read MoreMain Street Is Changing: What the Remote Work Trend Means for Your Small Business
Main Street Is Changing: What the Remote Work Trend Means for Your Small Business Do you work from home, or do you have a brick-and-mortar business? While COVID taught us about the convenience of working from home (who can give up a one-minute commute?), it’s been the inflated economy and increase in costs that have…
Read MoreMaximizing Business Success Through Employee Satisfaction Surveys: Strategies for Engaging and Retaining Your Workforce
Maximizing Business Success Through Employee Satisfaction Surveys: Strategies for Engaging and Retaining Your Workforce Employee satisfaction surveys are key to aligning company values with goals, understanding team dynamics, evaluating supervisor performance, and identifying opportunities for training, development, and career advancement. Ensuring anonymity in surveys is vital to encourage honest feedback without fear of retribution, with…
Read MoreIs This What’s Holding Back Your Sales?
Is This What’s Holding Back Your Sales? Ask yourself a simple question—what’s holding your potential customers back from buying from you? You might think cost. Perhaps it’s ease of purchase (online ordering), location, or not knowing about you. But there could be something much easier to fix than cutting your prices, moving, or rebranding/launching…
Read MoreThink Twice Before Hiring or Promoting “Brilliant Jerks”
Think Twice Before Hiring or Promoting “Brilliant Jerks” Arianna Huffington criticizes valuing employees solely on brilliance, coining the term “brilliant jerks” for talented yet toxic workers  “Brilliant jerks” can hide their toxic behaviors behind exceptional performance, complicating their identification and the management of their negative impact. Their presence can damage team unity, foster a toxic…
Read MoreIf You’re a Gig Worker (or use them) You Need to Know This
If You’re a Gig Worker (or use them) You Need to Know This If you’re a gig worker, or you use them in your business, it’s important that you are aware of recent legislation that went into effect this month. What Is a Gig Worker? A gig worker (independent contractor, freelancer, or contingent worker)…
Read MoreHow to Verify the Accuracy of an Applicant’s Resume
How to Verify the Accuracy of an Applicant’s Resume 75% of hiring managers have encountered lies on resumes, posing a challenge to the trustworthiness of applicant qualifications. Pruning outdated or irrelevant job experiences from resumes can help applicants highlight their most recent and pertinent skills. Checking for employment gaps can uncover important character traits or…
Read MoreAre You Forgetting the Most Important Part of Hiring?
Are You Forgetting the Most Important Part of Hiring? Hiring is one of the costliest things you do as a business as it can leave you exposed and vulnerable. While a good hire can be a turning point in your business, a bad hire can leave you (and your employees) reeling. That’s why the interview…
Read MoreNavigating the Marketing Maze: A Small Business Guide to Maximizing A Small Marketing Budget
Navigating the Marketing Maze: A Small Business Guide to Maximizing A Small Marketing Budget Set clear marketing goals based on what you aim to achieve, such as boosting website traffic, sales, or social media presence. Capitalize on what makes your small business unique, like being family-owned or sourcing locally, to stand out without a big…
Read MoreTop In-Demand Skills in 2024
Top In-Demand Skills in 2024 Bernard Marr highlights the importance of acquiring the right skills to stand out in today’s competitive job market, focusing on adaptability to meet changing demands. The rise of AI presents both significant challenges and opportunities for businesses, requiring investments in technology and ethical considerations while offering potential for innovation and…
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