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25 Ways to Grow Your Email List

25 Ways to Grow Your Email List If you want to remain top-of-mind with your customers (as well as nurture people who are interested in your business, but not yet buying from you), you need to be able to stay in touch. While social media may seem like a good first step, you’re limited in…

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Main Street Is Changing: What the Remote Work Trend Means for Your Small Business

Main Street Is Changing: What the Remote Work Trend Means for Your Small Business Do you work from home, or do you have a brick-and-mortar business? While COVID taught us about the convenience of working from home (who can give up a one-minute commute?), it’s been the inflated economy and increase in costs that have…

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Is This What’s Holding Back Your Sales?

Is This What’s Holding Back Your Sales? Ask yourself a simple question—what’s holding your potential customers back from buying from you?   You might think cost. Perhaps it’s ease of purchase (online ordering), location, or not knowing about you. But there could be something much easier to fix than cutting your prices, moving, or rebranding/launching…

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Are You Forgetting the Most Important Part of Hiring?

Are You Forgetting the Most Important Part of Hiring? Hiring is one of the costliest things you do as a business as it can leave you exposed and vulnerable. While a good hire can be a turning point in your business, a bad hire can leave you (and your employees) reeling. That’s why the interview…

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5 Key Connections Every Leader Must Have in Their Professional Network

5 Key Connections Every Leader Must Have in Their Professional Network Cultivating strategic connections is crucial for leadership success, like a chessboard where every piece is key. Engaging with industry insiders provides insights and competitive edge. Mentors offer personalized advice to navigate leadership challenges. Collaborating with innovators sparks new strategies, keeping leadership forward-thinking. Connectors open…

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Leadership Impact: Navigating Talent Turnover and Fostering a Thriving Company Culture

Article title. Underneath are four stages of plant growth in blues and red.

Leadership Impact: Navigating Talent Turnover and Fostering a Thriving Company Culture Talent turnover leads to significant loss of knowledge and potential, often driven by stressful management. Financially, replacing an employee can cost up to double their salary and trigger a domino effect causing multiple departures. This turnover negatively impacts employee morale and company culture, potentially…

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Is It Time to Hand Over Your Brand to Your Customers?

Article title on left, the word 'Customers' in red. An outline hand hands over an outline heart with the words "My Brand" in red. Another blue outline hand accepts it. End Description.

Is It Time to Hand Over Your Brand to Your Customers? For years now, marketers have touted word-of-mouth marketing as the most powerful, influential, and effective marketing out there. Business owners heeding this advice have begged, borrowed, and bribed people to review them. But it’s been an uphill battle for most. That’s because when customers…

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Networking 101

Networking 101 It’s International Networking Week! If you’re the sort of person for whom small talk doesn’t come easily, you might share my initial reaction when I found out this existed- “How can I skip this?” Making small talk with people I only vaguely know is not my preferred way to spend time. And I…

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Ensuring Growth of Middle Managers is Crucial for a Flourishing Workplace

Description: The words "Ensuring Growth of Middle Managers" to the left of a blue person imprint. The imprint has a tie & a nametag. there is a lighter blue plant growing from the head.

Ensuring Growth of Middle Managers is Crucial for a Flourishing Workplace Upskilling middle managers can lead to better productivity and performance. Foster a culture of learning and development through upskilling. Improve decision-making and problem-solving abilities through professional development opportunities. Investing in the growth of middle managers can attract and retain top talent. Keeping pace with industry…

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Think “Chamber”.

A White cloud with the Leavenworth-Lansing Area Chamber logo in the middle. The logo is two stylized letter "C" and "L"s each in a circle. This is surrounded by the words "Forward as One Community". The words Think "chamber" are underneath. End Description.

Think “Chamber”. Ever thought “Wouldn’t it be great to have a listing of local businesses?” The Chamber has it. Ever thought, “Is there anything happening in our area this weekend?” The Chamber has it. Looking for a list of references for starting, developing, or growing your business? The Chamber has it. Needing to give your…

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