Skip to content

25 Ways to Grow Your Email List

25 Ways to Grow Your Email List If you want to remain top-of-mind with your customers (as well as nurture people who are interested in your business, but not yet buying from you), you need to be able to stay in touch. While social media may seem like a good first step, you’re limited in…

Read More

Main Street Is Changing: What the Remote Work Trend Means for Your Small Business

Main Street Is Changing: What the Remote Work Trend Means for Your Small Business Do you work from home, or do you have a brick-and-mortar business? While COVID taught us about the convenience of working from home (who can give up a one-minute commute?), it’s been the inflated economy and increase in costs that have…

Read More

Maximizing Business Success Through Employee Satisfaction Surveys: Strategies for Engaging and Retaining Your Workforce

Maximizing Business Success Through Employee Satisfaction Surveys: Strategies for Engaging and Retaining Your Workforce Employee satisfaction surveys are key to aligning company values with goals, understanding team dynamics, evaluating supervisor performance, and identifying opportunities for training, development, and career advancement. Ensuring anonymity in surveys is vital to encourage honest feedback without fear of retribution, with…

Read More

Is This What’s Holding Back Your Sales?

Is This What’s Holding Back Your Sales? Ask yourself a simple question—what’s holding your potential customers back from buying from you?   You might think cost. Perhaps it’s ease of purchase (online ordering), location, or not knowing about you. But there could be something much easier to fix than cutting your prices, moving, or rebranding/launching…

Read More

Navigating the Marketing Maze: A Small Business Guide to Maximizing A Small Marketing Budget

Navigating the Marketing Maze: A Small Business Guide to Maximizing A Small Marketing Budget Set clear marketing goals based on what you aim to achieve, such as boosting website traffic, sales, or social media presence. Capitalize on what makes your small business unique, like being family-owned or sourcing locally, to stand out without a big…

Read More

Leadership Impact: Navigating Talent Turnover and Fostering a Thriving Company Culture

Article title. Underneath are four stages of plant growth in blues and red.

Leadership Impact: Navigating Talent Turnover and Fostering a Thriving Company Culture Talent turnover leads to significant loss of knowledge and potential, often driven by stressful management. Financially, replacing an employee can cost up to double their salary and trigger a domino effect causing multiple departures. This turnover negatively impacts employee morale and company culture, potentially…

Read More

Is It Time to Hand Over Your Brand to Your Customers?

Article title on left, the word 'Customers' in red. An outline hand hands over an outline heart with the words "My Brand" in red. Another blue outline hand accepts it. End Description.

Is It Time to Hand Over Your Brand to Your Customers? For years now, marketers have touted word-of-mouth marketing as the most powerful, influential, and effective marketing out there. Business owners heeding this advice have begged, borrowed, and bribed people to review them. But it’s been an uphill battle for most. That’s because when customers…

Read More

Ensuring Growth of Middle Managers is Crucial for a Flourishing Workplace

Description: The words "Ensuring Growth of Middle Managers" to the left of a blue person imprint. The imprint has a tie & a nametag. there is a lighter blue plant growing from the head.

Ensuring Growth of Middle Managers is Crucial for a Flourishing Workplace Upskilling middle managers can lead to better productivity and performance. Foster a culture of learning and development through upskilling. Improve decision-making and problem-solving abilities through professional development opportunities. Investing in the growth of middle managers can attract and retain top talent. Keeping pace with industry…

Read More

Should You Add ‘Near Me’ to Your Business Name? Get the Lowdown on Google Search Rankings

A magnifying glass hovering over a piece of paper. Question marks in blue and red surround the paper. The article title is overhead.

Should You Add ‘Near Me’ to Your Business Name? Get the Lowdown on Google Search Rankings Adding ‘near me’ to a business name does not guarantee improved search rankings Google Business Profile is crucial for improving local search rankings Factors like relevance, distance, and prominence influence how businesses rank in local search results Building a strong…

Read More

Think “Chamber”.

A White cloud with the Leavenworth-Lansing Area Chamber logo in the middle. The logo is two stylized letter "C" and "L"s each in a circle. This is surrounded by the words "Forward as One Community". The words Think "chamber" are underneath. End Description.

Think “Chamber”. Ever thought “Wouldn’t it be great to have a listing of local businesses?” The Chamber has it. Ever thought, “Is there anything happening in our area this weekend?” The Chamber has it. Looking for a list of references for starting, developing, or growing your business? The Chamber has it. Needing to give your…

Read More
Scroll To Top