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Ignite and Empower Your Team with Verbal Feedback
Verbal feedback empowers and encourages employees, creating an atmosphere where they feel valued. Praise achievements to show appreciation and highlight the effort and outcome of a job well done. Be specific in your words. Appreciate the individual beyond their performance. Focus on their traits, talents, and leadership qualities. Use words to speak to someone’s future;…
Small Business Season Part Two: How
Small Business Season Part Two: How to Support. If you’ve read the first part of ‘Small Business Season’, then you know why it’s important to shop local. And yet, Small Business Season is a bit more than that. But once you’ve finished your shopping list, what else is there? We’ll cover some ways to support…
Small Business Season – Part One
It’s Small Business Season- not to be confused with National Small Business Week. It generally lasts from November 1- December 31. Now is when we take time to be deliberate about our purchases and choose to support our Local Economy by shopping locally. Simple enough. Article’s done, continue your day, thank you for reading! If…
9 Tips for Creating an Instagrammable Small Business Season
The holiday season (and Small Business Season!) is upon us! It’s the perfect time to capitalize on the festive spirit to attract customers and boost sales. As a small business you also want to invite people to linger, especially if you’re in retail. According to the Wall Street Journal, sales could increase as much as…
Not a Retail Biz? You Can Still Be a Strong Part of Small Business Season
The holiday season is upon us, and ’tis the season for shopping! As a small business owner, you might think that participating in the “Shop Local” movement or Small Business Season is reserved for retail and restaurant establishments. That’s not the case! Small businesses from every sector can actively join in on Small Business…
16 Questions to Use to Prepare for Small Business Season Success
Do you find yourself wondering how you’re going to compete with larger, national stores with big marketing budgets and attractive loss leaders that bring in a crowd? How will you capture the attention of local shoppers, dinner, or service users? Well, we’re here to equip you with a set of insightful questions to ask yourself,…
Meeting Customer Needs: Inexpensive Sensory-Friendly Ideas for the Holiday Season
The holiday season can be overwhelming with the twinkling lights, music, and crowds under the best of circumstances. For about 16.5% of the US population, overstimulation can be torturous. Over the last decade, sensory-sensitivity condition diagnoses, such as autism, have increased. Inclusion is now a mainstream topic that is generationally important to all. Taking this into…
7 Things to Put Your Small Business on the Nice List
As of this writing, there are about three weeks left in the largest retail spending season of the year. If you own a small business and you want to ensure you bring in the most revenue possible in the next several weeks, there are a few things you must have in place. Just as Santa…
7 Powerful Strategies for Aligning Your Team with Your Vision and Values
The success of a small business hinges on having a cohesive team that shares their company’s vision and values. Seven strategies are outlined to help align the team with the company’s vision and values: communication, lead by example, setting expectations, fostering open communication, collaborating, holding regular meetings, and celebrating successes. Implementing these strategies can create…
Harnessing the Fear of Missing Out During Small Business Season
Years ago, when Black Friday was one day and not six weeks long, I suffered from fear of missing out (FOMO) when it came to bargains. I felt (which was indeed the marketer’s goal) that I had to buy at that moment or risk being charged more later. Rarely was I ready to purchase but…